3D model of Chemical Feed Room for typical water treatment plant.

3D model of Chemical Feed Room for typical water treatment plant.

One of the important differentiators with CraneDigital is our nearly 25 years experience in professional 3D Graphics industry. Since the ‘old days,’ when 3D graphics required enormous horsepower, expensive software and high-priced Silicon Graphics workstations with even more exotic graphics cards –  to today’s revolution where 3D is virtually everywhere – we’ve been there too, every step of the way.

CraneDigital has been figuring out innovative ways of actually turning this cool technology into something useful, adding value to your message. Extensive 3D experience coupled with the ability to listen, understand your business, then help communicate through targeted messaging is why we’re here today, ready to dive into the next thing.

Hustler Turf's Super Z, Rear-End Glamour Shot

Hustler Turf’s Super Z, Rear-End Glamour Shot. CAD Data set transferred from engineering environment into animation environment, surfaced, animated and rendered to produce targeted marketing presentations.

Sometimes a more ‘realistic’ look to your project is the most desirable approach. No problem. While CraneDigital definitely has a ‘style,’ we also understand the importance visual nuance plays in visual digestion. Craft the right look and feel of any presentation is a critical success factor.

HACH Photospectrometer. CAD data set transferred from engineering environment to animation environment for precision accurate marketing presentations.

HACH Photospectrometer. CAD data set transferred from engineering environment to animation environment for precision accurate marketing presentations.

3D environments custom tailored to specific corporate color schemes and project requirements.

3D environments custom tailored to specific corporate color schemes and project requirements.

Sometimes a the approach calls for little more ‘personality.’ Again – no problem – we get that too. Look and feel are incredibly important factors in the end response to your efforts.

Completely fictional full interior and assets used to create elaborate 3D environments where literally anything can be shown.

Completely fictional full interior and assets used to create elaborate 3D environments where literally anything can be shown.

The point is, we’ll work with you to help determine the best approach based on your goals. Then we’ll work hard to make sure it’s exactly what you want.