Illustration and Info Graphics

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CraneDigital acts as a creative funnel, taking in all input and data, then producing accurate, compelling imagery that describes and explains our clients' value proposition.

CraneDigital acts as a creative funnel, taking in all input and data, then producing accurate, compelling imagery that describes and explains our clients’ value proposition.

Trained and educated in art, illustration is another core competency of CraneDigital. One of the greatest things about our role as visual communicator is learning about our client’s business. It’s safe to say we’ve learned something on every, single project we’ve accepted. The challenge is distilling sometimes extremely complex processes or messages into easy to understand and digest visuals. Working closely with engineers to ensure technical accuracy, we also work closely with marketing teams to make sure to communicate the salient points of the presentation, while at the same time satisfying the engineering teams need for technical accuracy.

FutureGen Alliance: Carbon Capture and Sequestration graphic depicting how CO2 is taken from a nearby power plant and injected deep into the surface of the earth.

FutureGen Alliance: Carbon Capture and Sequestration graphic depicting how CO2 is taken from a nearby power plant and injected deep into the surface of the earth.

FutureGen Alliance: Carbon Capture and Sequestration graphic depicting how CO2 is taken from a nearby power plant and injected  deep into the surface of the earth.

FutureGen Alliance: Carbon Capture and Sequestration graphic depicting how CO2 is taken from a nearby power plant and injected deep into the surface of the earth.

 

Mamiya RZ67 Pro II Cutaway Illustration

Mamiya RZ67 Pro II Cutaway Illustration: This 3D model of the Mamiya RZ67 Pro II was created by holding the actual camera in hand and bit by bit measuring and manually modeling each component in 3D.

From highly accurate, technical representations for corporations – to fun, wildly creative and colorful editorial and marketing pieces – we have you covered. In the 20 years we’ve been doing this kind of work there is far, far too much to show. The below should provide a good cross-section of different applications and styles employed to approach any visual communication assignment.

CraneDigital can't wait to wrap all our creative energy into your next visual communication project.

CraneDigital can’t wait to wrap all our creative energy into your next visual communication project. We can do fun, colorful, creative just as well as more serious, “dialed-down a little” corporate.

Metamorph

Created as a promotion piece for Albuquerque printer Starline, Metamorph was modeled in 3D then composited with other components from Adobe Illustrator and Photoshop.

 

Freeze Wall Test Graphic

Site Plan illustration created Shell Oil showing how technology works. All models created from visiting site, photographing, then using models as reference to create models.

Series of images created for disaster recovery sales presentation explaining exactly how the company would go about organizing and restoring damage caused to warehouse.

Series of images created for disaster recovery sales presentation explaining exactly how the company would go about organizing and restoring damage caused to warehouse. Image 1 shows how the boxes will be removed fro cleaning from their cataloged position in the vast warehouse using a orderly and trackable method.

Interstate Illustration-2

Image 2 shows temporary stations set up explaining how boxes will be cleaned then organized and shrink-wrapped for return to warehouse.

Interstate Illustration-3

Image 3 shows how palettes of boxes are returned to warehouse and staged for return to the proper place in the warehouse.

West Fork Village Site Plan

Illustrated Site Plan for West Fork Village, Condominium Community in Greeley, Colorado.

SenoScan Mammogram Machine

Technical cut-away style illustration created for mammogram manufacturer showing inner workings of the SenoScan Mammogram Machine.

Solar Hot Water Heater System

Solar Hot Water Heater System, created for and published in Popular Mechanics magazine.

Rain Cycling Process

Overview illustration and brochure layout for Rain Cycling, showing the rain harvesting process.

Anything CraneDigital animates may also be frozen at any frame and rendered higher-resolution for illustration purposes. CraneDigital listens intently to the overall goal of the visual, then makes artistic recommendations on how to best visually accomplish this goal.

00 Lifecycle Composite

Sundrop Fuels Lifecycle Graphic: Illustration created for Sundrop Fuels showing a simplified ecosystem and explanation of their process.

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Feedstock Delivery: Compressed biomass bales are prepared and stored for conversion in the SurroundSun™ Solar Thermal Gassifier.

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Gas Clean-Up: Syngas steam is cooled, cleaned of trace contaminants and prepared for liquid fuel synthesis.

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Clean Biofuels Distribution: Renewable green gasoline, diesel and aviation fuels are distributed to business and consumer customers using the nations existing energy infrastructure.

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Drop-In Fuels for the New Energy Marketplace: Competing directly with petroleum products , clean biofuels made from solar power are used in today’s automobiles, diesel engines and aircraft.